Digital Signage Insight: Working With Graphic Artists

The illustrations that the storyboard artist film creates have two functions: to help directors clarify what they want to achieve, and to illustrate to other members of the team exactly what is required. Whether working with an in-house art department or an outside agency, here’s a handy checklist to make sure your digital signage content achieves what you want.

Digital signage is going mainstream as a medium. Simply look around in retail stores, shopping malls, arenas, gas stations, hotel lobbies, restaurants, and just about any other place you can image, and you’re bound to see one or more digital signs.

However, even though digital signs are growing in popularity, they are likely to be a rather new medium for the majority of graphic artists and other media creators, like graphic designers and animators, which you may turn to create compelling content to achieve your communications goals.

Perhaps, you will be working with in-house graphic artists whose expertise is the design of brochures, reports and other printed collateral. Or, you may find yourself working with a creative agency that specializes in television commercials. Both are creative, talented and have an abundance of knowledge and experience to bring to the table. Your challenge will be communicating the unique demands of digital signage content to them and directing them so they deliver the message you need.

Following some or all of the recommendations on this handy checklist should help you focus your creative team’s talent regardless of their prior experience, or lack of experience, in creating a digital signage portfolio.

* Clearly state what you wish to accomplish. Explain precisely how the signs are to be used. Will they be informational in nature? Do you want to sell a product or service with the signs? Is the communication mission straightforward like that of a menu board or more nuanced?

* Define your target audience. Layout as much demographic information, i.e. age, sex, ethnic background, and psychographic information, including interests, attitudes and opinions, of your intended viewers as possible.

* Identify where the sign or signs will be located. Giving your creative team this information will inform decisions they make later about the appearance, placement and dwell time of content they will create.

* Explain desired quality. In today’s world, it is hard to imagine that the display or displays to be used won’t be HDTVs. But even if that’s the case, will they be 720p, 1080i or even 1080p displays? That information will be helpful when content is created and may reduce the need for up, down or cross conversion of video, graphics and animation content.

* Visual SPAM. Because digital signage is becoming more common, the level of “visual noise” is also increasing. This should be considered along with the sensibilities of the target demographic. Work with your designers in creating a pleasing visual environment that will be more readily received by a discerning audience. Avoid excessive in-your-face content that may wax against the shopping experience by overloading the senses. Too much eye candy is not a good thing -it can give eye pain.

* Define duration. On a macro level, your messaging will be used for a finite period before it must be updated or changed entirely. On a micro level, individual pieces of content will dwell on the screen before being updated by the next item in the list. Information about both will help your team in creating content that can accomplish its communications task in the allotted time on screen as well as give the team a way to begin building a workable content production schedule.

* Discuss the number of onscreen zones desired. Start out by giving your team an idea of how many discrete areas of onscreen real estate you envision to communicate your message and what you believe should be communicated in each. Don’t consider this the last word on the topic. Rather use your list as a point of departure to discuss and ultimately define how many zones actually will be used.

* Identify existing content resources. While you will want your content to be fresh, engaging and designed to meet your communications goals, there is no sense reinventing the wheel when existing resources can be used or repurposed. For example, if you intend to communicate to owners of high performance cars as they wait in a car dealer’s service area, an existing RSS feed of Formula One, Indy Car and NASCAR race results and news might be available already for an onscreen crawl.

Whether or not your designers are experienced with digital signage, they will appreciate the guidance you give by discussing the items in the checklist. More importantly, reviewing the points in the checklist will help ensure you receive the content you need to achieve your communications goals.

David Little is a charter member of the Digital Screenmedia Association with 20 years of experience helping professionals use technology to effectively communicate. For further digital signage insight from Keywest Technology, visit our website for many helpful tips and examples. For more in-depth research from Keywest Technology, download our free digital signage white papers and case studies.

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The Influence of Surfing Culture

In the past centuries there are no app for surf live. For centuries, or as long as people have been swimming in the ocean, people have surfed. Whether it was body surfing or the use of surf boards to stand, developed by the Polynesians, surfing has provided a method to appease man’s fascination with “walking on water.”

As ancient archaeology indicates, surfing can be traced back to 1000 BC on Peruvian Pacific coast. Back then, the inhabitants used hollow, buoyant reeds of the Totora plant to construct surfboards, and would glide atop the water, as portrayed in ancient pottery.

In 1769, surfing was first documented in Polynesia by Joseph Banks of the HMS Endeavor during the first voyage of Captain James Cook. In fact, through surfing, you could see the nation’s caste system. The rulers of the nation enjoyed the strongest, best boards, on the finest beaches, while commoners were not afforded the luxury of enjoying the same materials and could not use the same beaches. In a way, this type of behavior still exists today.

The Peruvians and Polynesians may have surfed, possibly even first, but the ancient Hawaiians made surfing an art form. To them, surfing was much more than just a hobby. It was spiritual. In fact, ancient Hawaiians would pray to the gods for the strength and protection to tackle the giant waves. Priests would be part in the construction of boards and offer their blessing.

Surfing as we know it today, first came to the U.S. in 1907 from Hawaii by George Freeth. Back then it was little more than a publicity stunt. In 1915 Hawaiian Duke Kahanamoku brought surfing to Sydney, Australia. It began to gain momentum in the U.S. during the 1950s out in California, with the creation of Surfer Magazine.

Perhaps it’s the explosion of the surf-scene into mainstream, popular culture, especially in coastal regions like Florida, California, and Hawaii, where tan, toned teenagers can be found gliding fearlessly atop giant swells and executing daring tricks across the skim. One look at their chiseled muscles and you can tell it took serious work to perfect their craft, now largely regarded as a sport.

Now people don’t even need to live in coastal regions to surf, thanks to the invention of indoor-surfing parks like Adrenalina, where surfers can come and ride surf on a water-conveyer belt operation. While it’s not as scenic as a beautiful beach, nor does it provide the same type of thrill as tackling giant waves, it’s a clear sign this sport is enjoying more mainstream popularity than ever before.

All You Need to Know About the Best Tattoo Removal Cream

Since the stigma regarding tattoos has gradually faded, the number of people getting tattoos has increased but there are some affected and want to get rid of their tattoo so they look for laser clinic Sydney. As these tattoos are meticulously thought out and designed – you could spend days tormenting over every minute details or you have taken an instant decision. Either way, when the tattoo is done, you are not pleased with the results. Maybe the color was not satisfactory according to you, or the design appears uneven and crooked. Whatever be the case, if you regret with your tattoo, you want the best possible solutions for tattoo removal. There are expensive and painful procedures like laser but you can also get painless and cheaper products like tattoo removal cream. Not every tattoo removal procedures will work best for you. There are various factors that influence the success rate for removing your tattoos like type, size, and color of the tattoo ink. Basically, the tattoo removal creams work by fading the tattoos over a certain period. These creams peel away the skin’s top layer and bleach the tattoo ink. Here we have provided some tips to consider before picking the best tattoo removal cream available in the market.

Reviews

Before buying removal creams, make sure to go through the customer reviews on the chosen product. By reading reviews from other customers will give a better idea about the product because the customers who have actually used it will give honest reviews thereby making it easy to find the best tattoo removal cream.

Chemical vs Natural

In the market, there are various creams available both made from natural as well chemical components. It is best to find an all-natural cream that utilizes no acids or toxins and provides you the best and safest results. Acids and toxins lead to scarring and burn on the skin, so make sure you know the components of the removal cream as it is important for your removal success.

Understanding your Own Skin

Certain removal creams work perfect on particular skin types, so make you know whether your skin is sensitive or not before buying and using them. It is always a safe bet for testing any new product on a small patch of skin before applying it over the entire tattoo.

Know your Ink Type

Every tattoo artist does not use the same ink or the same tattooing procedure. Knowing the type of ink for your tattoo will help in determining which removal cream will give you the best outcome. The best tattoo removal creams are infused with properties that help to remove your tattoo and simultaneously leave your skin healthy and vibrant. Although some creams help to rejuvenate the skin while fading the tattoo, make sure you moisturize your skin alongside applying the tattoo removal cream.

In the market search for creams that applying you do not need to visit your surgeon for any other treatments so that you can get rid of high costs as well as extreme pain. The removal cream will eventually remove all the colors and is far less painful than the actual tattoo removal method.

7 Reasons to Do Community Service – How Community Service Can Help Your Success and Happiness

When choosing for a Childcare Courses make sure the school is nationally accredited. We all know that doing community service is a ‘good’ thing to do, but do you know why? And it’s not just that you’re helping the underprivileged or the environment – there are some real tangible benefits from helping others. This article discusses 7 of them.

1. Karma
“What goes around, comes around”, “The Boomerang effect”, “Karma” – what ever you want to call it, there is mounting evidence that when you do good things, good things happen to you. The Law of Attraction explains it as attracting good by doing good, and by maintaining the flow of good positive energy.

But more logically, if you are doing good things for your community, then you’re focusing on positive attributes of yourself and others and this has real spin-offs in the form of a positive outlook on the rest of your life.

2. Perspective and Passion
I’ve learnt from personal experience, when you’re helping a young family pull together their lives after losing everything in a cyclone – you begin to understand what really matters. Community service of all kinds gives you this grounding perspective.

But from that grounding perspective comes passion. Passion to help others in the same situation and passion to protect your family and community from the same thing. And passion is such a wonderful and motivating force – you can achieve anything with passion!

3. Networking
Volunteer organizations attract people from a wide range of backgrounds and professions – students, unemployed, retirees, trades people, professionals and business executives – so volunteer organizations give you a fantastic opportunity to network!

And you never know what opportunities you’ll encounter with this new network of contacts. We managed to renovate our house for half the cost through the contacts we’ve met in our community work! Not to mention, that’s where I met my lovely partner!

4. Understanding People
Inevitably, community work involves working with other people – whether it’s other community workers or the people you’re helping. So the ability to communicate and understand these people is paramount for your own sanity, and of course your effectiveness.

And because the people in volunteer organizations come from a diverse background, you get to develop communication skills with a wide range of personalities. You can’t pay for emotional intelligence training like this!

5. Learn New Skills
As community work actually involves doing something, you will gain skills in the particular ‘something’ of the organization you’ve joined. Whether it’s tree planting, first aid and rescue skills, counseling, organizing, planning or even blanket knitting – you WILL learn something new.

And some skills such as first aid and planning and organizational skills you’ll find helpful in other aspects of your life too!

6. Contribution to the greater good
Don’t forget the big warm and fuzzy feeling you get when you know you’ve made a contribution – whether it’s the environment or humanitarian causes, it all contributes to the greater good.

7. Your legacy
How do you want to be remembered? What do you want to see written on your tombstone or in your obituary?

We all want to be remembered as something special – a loving partner and parent, a successful career, a passion. But a community minded spirit is the BEST legacy.

So how can YOU help?

Well you can start by telling people about how you or someone you know contribute to the community or environment – even if this contribution seems small – and inspire others to do the same. Or read about what other people are doing and give them a boost by posting a supportive comment. Just check out http://www.achieve-goal-setting-success.com/community-contribution.html to share your story or post a comment about someone else’s experience.

And of course, you can get more involved with your community or an environmental cause – you’ll marvel at the difference just one person, YOU, can make. Here are some ideas to get started…

For more information, check out http://www.achieve-goal-setting-success.com – this site gives you all the FREE tools and advice for achieving your own personal success through goal setting. There’s even a tutorial style workbook to guide you through the surprisingly simple process of goal setting.

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What Causes Your Circuit Breaker to Burst

You’ll never be stuck in the dark or without water again because of emergency electrician Brisbane. Circuit Breakers are electrical components designed to protect us against the risks of electric shock and our homes against fire and other types of damage that can be caused by electrical faults. Each circuit breaker in your electrical switchboard usually protects one or more related circuits against overload, short circuit and earth leakage.

In order to understand what causes a circuit breaker to burst (or more commonly known as trip), we first need to understand what a circuit is and what the terms overload, short circuit and earth leakage mean.

What Are Circuits?

The electrical installations in our homes are divided into electrically separated segments known as circuits. Each circuit provides electricity to equipment in a very well defined and specific group. All the light fittings and light switches are found on one circuit known as the lighting circuit. Air-conditioners, heating and ventilation equipment are grouped on another circuit known as the HVAC circuit. And last but not least, socket outlets are grouped on a circuit known as the power circuit.

Each circuit is made up of cables, switches, connections and other electrical equipment designed to carry only the maximum electrical current specified by the manufacturer. When exposed to current exceeding this maximum, the electrical component may break down, melt or catch on fire. Circuit breakers were introduced to ensure this does not happen by disconnecting the electricity supply when the electrical current that flows exceeds the maximum capacity that the circuit components can handle.

Overloaded Circuits – The Main Reason a Circuit Breaker Trips

Have a look around your house at all the socket outlets. How many appliances are plugged into each socket outlet? Chances are you’ve got more than the circuit is designed for. Our increasing use of electrical and electronic devices puts more pressure on our electrical installations every day – sometimes to the point where the amount of electricity we use exceeds the amount that the circuit can safely give us without overheating or getting damaged. When this occurs, the circuit breaker in your switchboard will disconnect the circuit from the electrical supply.

Short Circuits – When Things Go Really Wrong

Whether you’re digging in the garden for the great new flower box, or drilling a hole in the wall to put up that lovely family picture, each time you make changes to the house you run the risk of damaging electrical cables concealed behind walls or in the soil. When you drill a hole through a cable or cut it with a spade, direct contact occurs between the individual wires in the cable. This is known as a short circuit. Electrical cables aren’t designed to withstand the current flowing in such a short circuit situation. In cases such as this, the short-circuit protection mechanism in the circuit breaker disconnects the electricity supply to ensure that the cable does not melt or catch fire.

Earth Leakage Currents

Sometimes known as ground fault current or residual current, this is electricity that flows from the electrical installation to the ground or other conductive materials of the house. Electrical systems are designed to pass current between the live conductors of the installation. When appliances like kettles, refrigerators and washing machines become faulty, they can allow current to flow through their metal parts into your body and down to the ground. This is a dangerous situation known as an earth leakage. Certain types of circuit breakers known as Residual Current Devices or Ground Fault Current Interrupters trip when they detect this current flowing to the ground to protect you from electric shock.

In summary, there are only 3 very simple reasons why circuit breakers trip:

1.) A circuit is overloaded, i.e. there are more devices connected to it than the circuit can actually accommodate.

2.) A short-circuit is present. Although less likely than an overload, a cable or other part of the fixed wiring may be damaged. You’ll need a qualified electrician to repair this fault and make your home safe again.

3.) An appliance is causing an earth leakage current to flow. Of all the scenarios, this is by far the most likely cause. Appliances become faulty all the time, and the result is a circuit breaker that keeps tripping.

What should you do if your circuit breaker keeps tripping?

Contact your local electrician to help you find out what the cause is. If you’re from Perth, Western Australia, contact a Perth electrician or one of the Perth electrical contractors.

Jaun Terblanche is the owner of Franklin Bell Electrical and Data Contractors in Perth, Western Australia. He draws on more than a decade of experience in the electrical and telecommunications industry to provide customers with fantastic customer service and guaranteed workmanship. If you need assistance with a tripping circuit breaker, visit their website at http://www.franklin-bell.com.au to request a free quote online.

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Why Your Car Isn’t Rubbish

E-waste includes discarded electronics products that contain parts that may be regulated because they are harmful to the environment but luckily it is always collected by office rubbish removal Sydney. Every year, cars in Britain must pass a test to declare them ‘roadworthy’ and safe for the year ahead. This test is called an MOT and owners can be punished by law if their vehicle does not have a valid MOT certificate. Lead by the Vehicle and Operator Services Agency (VOSA), MOT’s are often dreaded by car owners as they can be extremely costly and there is a perception that garages are out to fleece unsuspecting motorists. In some cases, this has been proved to be true with watchdogs flushing out the rogue mechanics. Local councils now often offer MOT test centres that do not offer repairs so mechanics have no incentive to pretend there are issues with your vehicle which should be some comfort to motorists who are currently feeling the pinch thanks to Britain’s prolonged economic troubles.

Do you know what issues will cause your car to fail its MOT? Sometimes, an MOT failure is easier than you might think. For example, a broken indicator bulb, low tyre tread or a worn out windscreen wiper is enough to fail your MOT. However, if there are several minor faults with your vehicle then the blame lies solely with the car’s owner. The key to passing an MOT is good maintenance.

In January 2009, figures were released under the Freedom of Information Act that showed a shocking first time MOT failure rate of cars registered in 2004 and MOT tested for the first time in 2007. What is interesting is that some of the recurring faults that caused cars to fail their MOT in 2007 are due to genuine manufacturer faults, but so many are due to poor maintenance. For example, the Citroen Berlingo saw a 21.5% first time failure rate. However, this is a commercial vehicle that is very likely to be abused by its driver. The same goes for the Ford Mondeo as it is a popular choice for fleet drivers so the higher than average mileage means wear and tear is substantial but unlikely to be the fault of manufacturers. Brakes, tyres and suspension are all easy victims when a car does high mileage, particularly over the three years that a new car does not require and MOT.

What was most surprising was that family cars did not fare as well as one would hope. The Renault Scenic has a 23% first time failure rate with nearly half of MOT failures due to tyres. 16% of Renault Scenics failed because of ‘the driver’s view of the road’ which could be down to chipped windscreens, worn out wipers or damaged washer jets.

The model of car that performed worst in the vital first MOT was the Renault Megane with 28% of 3 year old cars embarking on their first MOT failing. Renault explained this by stating that it was the second-best selling car in its segment with a majority of its sale to company fleets. So again, probably due to high mileage and no-one is accepting responsibility for maintenance.

How did the nation’s favourite car, the Vauxhall Corsa fare? 24.7% of Corsas failed their first MOT. Again, this was down to wear and tear from town driving. Stopping and starting in traffic wears the clutch and gearbox down quicker than regular motorway driving. Speed bumps are lethal for a car’s suspension and as Corsas dominate towns, they will see far more speed bumps than many other models. As this is a popular model of car, it is easy to find Vauxhall Corsa part at a breaker’s yard to minimise costs.

How can drivers avoid first time MOT failures?

– Check lights regularly. You can do this by reversing up to your garage door and seeing the lights in the reflection.
– If you get a chip on your windscreen then get it sorted ASAP. Chips can very quickly become cracks and could compromise your safety in a collision. It is much cheaper to fix a chip in your windscreen than replace the whole windscreen!
– When you check your oil and water, check your tyre tread and how well tyres are pumped up. Petrol stations often offer free air to blow up your tyres. Correct tyre pressure should be listed in your manual. Bear in mind that front and back tyres require different pressures.
– Approach speed bumps very slowly (5mph-10mph max) and avoid potholes wherever possible.
– Use the correct oil in your car. When you take your car for the MOT then you should ask the mechanic for some advice on which oil to buy.
– Don’t take your car to the dealer’s garage unless it is under warranty and you HAVE to take it there. The unscrupulous will charge over the odds for ‘authentic’ car parts etc. £200 for an oil and filter is ridiculous so make sure for that money they have replaced all necessary fluids e.g. brake fluid and checked the spark plugs, brakes, lights and battery and tracking.

This is not a comprehensive list but if you follow these basics then your vehicle should be well prepared for its first MOT.

Megavaux is a leading authority in the East Midlands on genuine Vauxhall car parts. If you wish to maintain the value of your vehicle, then careful maintenance is the key.

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How to Plan Your Kid’s Birthday Party at Home

Party Decoration

From setting dates, styling the venue, to finding the right food and dessert caterers the birthday function rooms Melbourne is perfect venue for your event. Turn your party room inside out, back to front and upside down! Anything you can alter so that it looks the wrong way will give the right impression! Turn chairs around so that they face the wall. Take photographs of the backs of your family’s heads, and put them in frames around the room. Instead of ornaments, stand bottles of ketchup, and salt & pepper shakers along the mantelpiece, and why not copy the spines of your books onto a sheet of card and tape it over the TV screen?

This is where you can really let your imagination run riot – the sillier, the better!

Party Costumes

On your backwards invites, tell guests to come to the party dressed the wrong way around! They can wear their shirts and trousers back to front, twist a baseball cap so that it’s facing the wrong way, and even make cardboard shoes to tie to their heels! How many other backwards clothing ideas can you think of? Glasses on the back of your head? Gloves on your feet? Or even underwear on the outside?

Superman would fit right in!

Party Games

Even the party games run the wrong way at this party! Award points before you start each activity, and take them away from the winners at the end!

BACKTRACKIN’. You’ll need access to a turntable to create the music for this game or, if you have a CD player with a line-out function, you could load the songs onto your computer, and use Windows Sound Recorder to change it around.

Split your guests into two teams, and give each group a pen and piece of paper. Now, play snippets of pop songs which are running backwards, and see if the players can guess what they are. Give clues to each song title by showing pictures of the artist, or giving your guests a choice of three possibilities. After each back to front song, give the kids a few seconds to confer, then write down their answer. They’ll be tapping their hands and clicking their toes!

REVERSE! A wrong way around game filled to the brim with giggles! Make a set of cards that give everyday tasks, such as eating breakfast, getting up, or ironing clothes.

Choose one player at a time, show them a card at random, and they then have one minute to act out the activity – backwards! For example, if they were getting up, they could start by pretending to get undressed, dirty their teeth, put on their pyjamas, climb into bed, and fall asleep. The other players would then have to guess what the activity was supposed to be! Keep playing until everyone has tried their hand at a mixed up mime. For even more fun, add two person activities such as delivering a wardrobe, or buying a box of cornflakes. Barmy and backwards!

WRAP THE PARCEL. I tend to steer clear of traditional party games, as kids have played them over and over again – but this was too good to miss!

Players sit in a circle, with one kid holding a prize. In the centre of the circle lie several sheets of wrapping paper. When the game starts, the guests pass the prize around from one person to the next in complete silence. After a while, play a music CD – this is the cue for the person currently holding the prize to grab a sheet of paper, and wrap the gift inside it! Stop the music, and the partially wrapped prize is passed around the circle again! Keep playing until all of the wrapping paper has been used up. The winner is the person to add the final sheet. They get to keep the prize – and all the paper!

Party Food

Can food be backwards? Eating the wrong way around sounds like a messy business – but try these twisted treats that’ll have your guests rubbing their backs with satisfaction!

SILLY SANDWICHES! Why not serve sandwiches with the fillings on the outside?

Put a piece of bread in between two slices of ham, or slide a cracker into the middle of a couple of cheese slices! This is one party where jam sandwiches would be best forgotten!

CRAZY CUTLERY. Not so much a food idea, but a way to serve it! Try eating idiotic ice cream with a knife and fork, or hand out glasses of cake for your guests to enjoy!

Party Bags

As the party comes to an end (or should that be a start?), hand out party bags with the gifts on the outside! Tape pens, pencils and toys to the outside of your gift bags, and leave the inside completely empty. You’ll have them coming back for more! Or is that forward for less? Or should it be…

We offers kids party entertainment for bay area residents. we’ve performed thousands of shows over the past fifteen years. Our kids party entertainment area unit equally fun for kids birthday party as they’re for the oldsters and different guests.

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How To Get Rid Of The Double Chin

Having arrived at this article, it’s my guess you own a double chin and want to do something about it. Not only is a double chin unattractive it will probably damage your self-image as well. A safe farewell to your double chin fat reduction Sydney will assure you that they will be using a state of art device to get rid of your fat chin.

Therefore, I am going to take a look at what leads to a double chin and a few ideas to eliminate the double chin as well.

There are various completely different causes of a double chin. And half of the battle is to be aware of why you have a double chin. If you can understand the underlying reason then you might be well on the way to beating it. For a good number people, however, you will discover several elements at work including genetic factors and dietary issues along with your posture (how you “hold” yourself).

At first, I actually did not think posture was a contributing factor. However, I’ve changed my view and I’m now convinced the way you actually hold your head is very of important. I know, that might seem difficult to believe, but think about this. Take a flick through the numerous gossip columns or tabloid press.

You’ve all seen the image of the A-list celeb caught in an unsightly pose. Look at all those flabby and saggy bits and those horrible undesirable bulges.

These A-Listers get trained in how to “hold themselves” when in front of the camera. They do that so they will always look good…except some hack catches them in their pyjamas fetching the milk or putting out the garbage. This is the “actual” “real” person behind the make believe veil. And believe me they are way, way different to the “manufactured” images we normally see on the screen or in the glossy magazines.

It’s for that reason that posture is so important. And you thought it wasn’t important? Yep, as I said “me too” at first!

If posture has been a difficulty for you over the years it has probably now become a bad habit. And we all know they are troublesome bad habits are to break! Holding your head in a downward tilt all the time will reduce the exercise your neck and jaw muscles get and will inevitably cause a double chin in the longer term.

Now I understand that, if you sit at a computer all day, keeping your head up is difficult. But it is a major part of the strategy to counter your double chin by helping build and exercise the neck muscle tissues that little bit more. This will help and is an easily made change.

This is a bizarre one as some ultra-fit folks suffer from double chins and yet some people with awful diets get away with it. It’s a paradox for sure (and one that upsets me).

The bottom line is that for many people, weight-reduction plan is a factor that has to be taken into account. There is a stack of stuff written and published on the Internet about food regimen so I’m not going to delve too deeply here.

Suffice to say common sense ought to prevail. The less sugar and saturated fats (and trans fats) in your diet, the less likely you are to be vulnerable to weight gain (as a general rule).

You know that if you drink a six pack and eat a double pizza every evening, you’re likely to have a double chin and a wider weight issue. Eat and drink sensibly and employ a reasonable exercise regime and it will definitely help you maintain a proper weight and keep the double chin at bay. I needn’t say any more.

If you are eating (and drinking) sensibly and have good posture and the double chin is being persistent, then perhaps try some specific exercises. If you go to the Get Rid Of The Double Chin (see link at the end of this article) web site, there are some videos to help you.

Your genes may also be an element, like they are with me, my chin is the first place I discover any weight gain. I need to work actually pretty hard to maintain a tight jawline and chin.

Unfortunately you cannot change your DNA – that’s the way it is I. afraid.. The genes you get at birth are all you get and you need to make do. The Danes have an amazing saying…”you can only piss by the cock you’re given”. I love that saying, it does make me snigger and sums it up nicely if just a little rudely!

So, if you are genetically inclined towards a double chin, it’s important to make the very best of what you have. That means a combination of good posture, a proper diet and a sensible exercise program. They will all help. Of course, no matter what your scenario, it’s best not to let yourself get a double chin in the first place! As always, prevention is better (and less painful) than cure.

Let’s talk about cosmetic surgery – Don’t even consider it!

First up, it is massively expensive. Secondly, in my view it leads to the slippery slope of one surgery after another. Thirdly, if you ask me, it just does not look right either – sorry. Just have a look at a few of the results you see on some personalities. I have no doubt whatsoever, it’s the reason it’s known as “plastic surgery”. Far better a natural “remedy”.

O.K, that’s it and I hope I have been able to provide you with some useful pointers on how to get rid of the double chin.

For more information on how to get rid of the double chin

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6 Smart Sales Tips for Event Venues

If you’re prompt, specialist as well as extraordinary, occasion customers will certainly rush to schedule your place, this professional claims. Attentive and dedicated to always exceeding expectations, it’s time to elevate your corporate functions Melbourne that reach black sheep status.

Marketing an event space is component fact and component creativity. Clients want to know the details– ability, sources, restrictions and also price, for example.

Nonetheless, they additionally want to know the possibilities. Can your location be the setup for their dream occasion? Will the intending procedure be smooth, reliable and trouble-free? Can you take a prominent venue as well as still deliver an unique occasion?

Every one of these are considerations for possible clients, as well as your sales group requires to understand just how to effectively present both the realities and also the opportunities.

These are a few of the ways that we efficiently charm potential customers and book beautiful events.

1. React to queries quickly.

The quicker the venue’s feedback time to a possibility’s first inquiry, the far better the reservation rate ends up being. Leads desire rapid details and also to feel great that as clients, they will obtain the information they require to called quickly as possible.

Have common yet adjustable actions all set for the most common questions you receive, so you can send them out right away. Include answers to your most frequently asked questions, along with a strong contact us to activity reminding leads to call you for an initial appointment as soon as possible.

2. Pre-qualify prior to scheduling.

Your time is important, as is your potential clients’ time, so do everybody a support as well as pre-qualify them prior to setting up an initial appointment.

Consult your schedule in advance so you understand which days are offered, as well as cross-check the days that they are considering with your own reservation calendar. If you’re not available at all, it’s no usage dragging them out to the venue for hrs, only to dissatisfy them.

3. Be unforgettable.

Use shock and also delight your leads.

You could offer a terrific bottle of white wine during your appointment, or have some specialty songs cued up for your excursion of the dancing flooring. Send out each prospect residence with a top quality logo design thing at the end of a scenic tour, or send a follow-up present to their office or home to thank for considering your venue. Make them feel as special as they will certainly when they take the plunge and authorize a contract with you!

4. Listen!

As a rule, pay attention far more than you chat throughout your preliminary conversations. If your leads aren’t talking, ask open-ended questions to assist the meeting so you can learn about their demands, wishes, fears as well as characters.

If you pay attention at this phase, you’ll have the ability to identify opportunities to match your ideal marketing points with their distinct needs. Your discussion will progress into one that is totally personalized as well as very effective.

5. Be positive.

Ask for the close. When you know a possibility is an excellent match for your location, do not be timid. Discuss what is necessary for you both to secure the bargain, and also provide a date when you require a signature as well as financial agreement. Make it clear that you desire their organisation and make it simple to say “yes.”

6. Keep your eye on the customer.

Most notably, always stay client-focused. Court your leads with the same level of excitement, service as well as top quality that you intend to provide once you begin preparing with each other. Your booking rates will soar.

Ugg Boots – More Than Just a Name

Origin

From farmers, to aviator pilots, to surfers and the most fashion conscious of international celebrities, ‘ugg boots’ have a distinct and colourful history that has seen them become a ‘household essential’ in all parts of the world. The best place to buy ugg boots online are those who sell reliable products.

This handcrafted sheepskin boot is predominantly known worldwide as an ‘ugg boot’, however since its inception in Australia over 200 years ago, it has also been referred to as an ‘ug, ugh and fug’ boot. All of these names are merely a generic term for Australian-made sheepskin boots, rather than a brand name. The word ‘ug’ actually means ugly in the Australian dictionary, although most people would claim they are more of an item of beauty.

The woollen inner lining of an ugg boot naturally warms the feet and allows circulation to keep away moisture, which also helps resist unwanted odours. The boots are designed to be worn without socks and effectively insulate the feet in cold weather and cool them during warmer conditions.

Whilst the reasoning behind their name has remained much of a mystery, their uses and benefits have proved invaluable and inspirational for a variety of people over the years.

Initial discovery of Ugg boots

During the 19th century, sheep farming became a major industry in Australia. Farmers and ranchers utilised every part of the sheep, making bulky, well-lined ugg boots to keep their feet warm and dry, as well as clothing and various other household items.

Farmers across Australia steadily grew accustomed to wearing ugg boots on a daily basis, however it wasn’t until World War I and II that the true value of natural fibre ugg boots was properly put to test. Aviator pilots used ‘fug’ boots (flying ugs) to keep their feet loose, comfortable and at a constant warm temperature in non-pressurized planes at high altitudes.

During the 1960’s ugg boots really unleashed their fashionable influence on society and much of this was attributed to a growing worldwide surfing phenomenon. Australian surfers decided it was extremely cosy and warm to jump out of the surf and into a pair of sheepskin boots.

The popularity of ugg boots rapidly spread throughout Australia. During the winter months, surfers replaced their boards with skis and poles and started wearing their ugg boots in ski resorts on Australia’s Snowy Mountains. At the time, ugg boots were also a hit with competitive swimmers.

Home of the world’s finest wool

Geelong-based company Jacksons Tannery, a hide trading and tanning specialist, were approached by surfers from along the Victorian Coast in the 1970’s, who wanted to use their sheepskin to make their own warm, post surfing ugg boots.

At the time, the Geelong area was regarded as the home to the world’s finest wool. It is also the home of EMU Australia, one of the longest standing Australian ugg boot manufacturers. The surfer’s original design was very basic – essentially two pieces of sheepskin in the shape of a boot, joined together down the centre-front and back with a soft sole attached to the bottom. There were no hard soles back then – they were practically a glorified sock!

Jacksons Tannery quickly recognised the need to improve the quality and performance of the surfer’s basic sheepskin design, so they began subcontracting their sheepskin to shoe makers.

Ugg boots – Trademark controversy

In 1971, Australian Shane Stedman recognised the potential in sheepskin boots and registered ‘ugh boot’ with the Australian Trade Mark Registry. It lapsed and decades later it ended up in the hands of US company Deckers Outdoor Corporation, along with the other various spellings.

Deckers eventually tried to restrict all Australian sheepskin boot companies from using the use of the terms Ugh, Ug and Ugg based on the grounds of litigation and trademark ownership, but restrictions on the use of these terms were removed from the Australian Trade Mark register in 2006, allowing all sellers to use the terms.

Ugg boots go global

In 1978, Australian surfer Brian Smith took a dozen pairs of ugg boots to the US. Several Californian surfers took to their benefits and almost immediately Smith was importing more pairs from Australia. The following year Smith formed a partnership with Jacksons to supply boots to the US under the registered ‘UGG’ brand. In 1993 UGG Australia was sold to Deckers.

EMU launched

EMU Australia was launched in 1994 by employees from Jacksons and due to the huge demand for ugg boots in the US, they quickly appointed a distributor in Boulder, Colorado.

Suddenly, EMU’s mission to become the world’s best sheepskin footwear company was fast becoming reality. With over 40 distributors and 10,000 retailers, EMU is now the leading footwear brand in Australia and the fastest growing sheepskin footwear brand in the world.

Whilst stilettos, platforms and wedges are must-haves to pump up that strut in our modern society, ugg boots have been making their way off the shelves for decades, not for their ‘chic visage’ but for their ultimate features – comfort and warmth. Just as they have done for over 200 years.

With new styles available all year round, come and see the Natureshop for current and upto date styles of various ugg boots for men and women.

Article by

Dave Manville

The Natureshop, New Zealand

Article Source: http://EzineArticles.com/expert/Dave_Manville/323547

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